This workshop is designed to provide an introduction to what search engine optimization is and how it can benefit your business or organization.
What is SEO and Why is it Important?
Are you looking for ways to increase the value of your website and increase your visibility on Google? Search engine optimization (SEO) can be one of the most cost effective ways to increase traffic to your website.
The workshop will provide you with the fundamental basics about how search engines work and will introduce you to the process of search engine optimization.
Whether you plan on working with an agency or doing it yourself, knowing and understanding the basics about how search engines work is key to making your website work for you.
The agenda will include:
- How search engines work
- Search engine optimization definitions and terminology
- Basic components of the SEO process
